A custom, on-site working day
The Build Day
Leave knowing exactly what to say, with your marketing already in motion.
Before you invest in another year of marketing, get clear on what you’re building, what makes you different and the story you want to tell. Then let’s put it to work, side by side.
Sound familiar?
Overwhelmed by your marketing?
Spinning your wheels, not sure what to say or where to say it and not getting the traction you want? Whether you need a clearer message or just need help getting it done, we start where you are and make real progress, together.
You do it yourself.
You’re the one writing the posts, sending the emails and updating the website. You’re capable, but you’re tired of guessing what to say and starting from scratch every time.
You have help.
Maybe it’s an assistant, a team member or an agency. They’re ready to work, but without a clear story to start from, the results never quite sound like you.
Either way, the Build Day gives you the clarity and the head start to make marketing feel easier.
How it works
Clarity first. Then we build.
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1
Discovery Call Free
We talk through your goals and I custom quote your day.
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2
Share + prep
Once booked, you’ll share examples of your past work and brand assets. I’ll prep drafts and options before we meet, so we’re refining real work, not starting from scratch.
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3
Your Build Day
3–5 hours on site, working side by side on the priorities that will make the biggest difference for you.
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4
Follow-up call
Within 4 weeks of your Build Day, for any questions as you keep going.
What you could walk away with
Real work, finished together.
These are examples only. Every Build Day is curated to exactly what you need, and together we’ll choose the priorities that will make the biggest difference for you.
A content plan + your first posts
Your newsletter + first issue
Website updates, ready to go
A video plan + first videos filmed
Your marketing system + calendar
A branded Claude or ChatGPT setup
Not sure what to focus on? That’s exactly what the Discovery Call is for.
Optional focus for your Build Day
Create on-brand content anytime, on your own.
For DIYers who want the freedom to create their own graphics and written content that match their brand tone, voice and look. I’ll help you set up Claude or ChatGPT so it thinks the way your brand does.
You share your brand
Your brand assets, past writing and account access. New to Claude or ChatGPT? I’ll help you get set up.
I build your project
With your brand and design standards built in, so everything it creates looks and sounds like you.
Every need gets a task
Give it the new details and it creates on-brand pieces for every platform: social graphics, flyers, posts, newsletters and more.
Stretch what you make
Turn one newsletter, podcast episode or video into content for other channels and audiences.
Investment
$875
starting price
All four steps included, from your Discovery Call to your follow-up call.
On site in Montana’s Flathead Valley, Hermosa Beach (CA) or Northern Virginia.
Custom quoted for longer days, more advanced projects or travel elsewhere.
Every Build Day is curated to exactly what you need, backed by 25 years of brand strategy, content marketing and execution.
Start with a free Discovery Call
We’ll talk through your goals, what your Build Day could look like and find a date that works. From there, I’ll send your custom quote.
Who you’ll work with
I’m Colleen Wolak.
I’m a brand storyteller and strategist with 25 years of brand strategy, content marketing and execution behind me. I’ve spent my career helping businesses find the story that makes them unforgettable, and then helping them tell it.
What I love most is watching business owners go from overwhelmed to empowered. The Build Day is designed to do exactly that.
Questions before you book
How long is a Build Day?
Most run 3–5 hours on site. If you need more time or have more advanced projects in mind, I’ll include that in your custom quote.
Can we really get all of this done in one day?
Not all of it, and that’s by design. On your Discovery Call, we’ll choose the priorities that will make the biggest difference for you, and I’ll arrive with drafts and options already prepared so our time goes into refining real work.
Where do we meet?
I come to you in Montana’s Flathead Valley, Hermosa Beach (CA) or Northern Virginia. Outside those areas? Let’s talk about it on your Discovery Call, and I’ll include travel in your custom quote.
What do I need to share before we meet?
Your brand assets (things like your logo, colors, fonts and photos), examples of things you’ve already written (past newsletters, social posts, website copy or emails that sound like you) and examples of content you love. If we’re setting up Claude or ChatGPT, I’ll also need access to your account.
I already work with a marketing person or agency. Is this still for me?
Yes. Many business owners have help with the doing but not a clear story to give them. The Build Day gives you that foundation, so the people helping you can do their best work.
Do I need to have Claude or ChatGPT already?
No. If you don’t have an account yet, I’ll help you get set up as part of your Build Day.
What happens after?
You’ll leave with the work we finished together and a clear plan for what’s next. Within 4 weeks, we’ll have a follow-up call for any questions as you keep going.
Ready when you are
Your story, put to work.
Get clear on what you’re saying, then leave with it already in motion.