A brand storytelling series

The Thread

A series about the origins of how people do the work they do.

Every business built on something real has a story worth telling. These are a few of the threads I've found.

Each story below is a short snapshot. The deeper work happens in the Immersive Storytelling Experience.

Architect Randall Lewis, featured in The Thread, a brand storytelling series by Colleen Wolak

Randall Lewis, Architect

Nearly 100 homes designed before he finished architecture school.

How a lifelong sketching habit and a rule-breaking streak shaped one of Utah's most versatile architects.

Wellness consultant CJ Finnical, featured in The Thread, a brand storytelling series by Colleen Wolak

CJ Finnical, Wellness Consultant

The quiet one in a family of six. She's not so quiet anymore.

How a lifelong habit of asking “why” became a mission to help people live wild and age well.

Every business built on something real has a story worth telling.

What's yours?

Everything that makes your business yours is already there. Let's find it, name it, and give it a voice.